Nov 22, 2024  
2024-2025 Undergraduate Catalog 
    
2024-2025 Undergraduate Catalog

Business Administration, Marketing, B.B.A.


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Total Number of Degree Hours: 124

Freshman Year


Sophomore Year


Fall Semester


16 Credit Hours


16 Credit Hours


Junior Year


Senior Year


Fall Semester


15 Credit Hours


Spring Semester


15 Credit Hours


General Education Requirements – Core Impacts


Institutional Priority (Institution):4-5 Credit Hours


Mathematics and Quantitative Skills (Mathematics): 3 Credit Hours


Arts, Humanities & Ethics (Humanities): 6 Credit Hours


Choose one of the following:


Communication in Writing (Writing): 6 Credit Hours


Technology, Mathematics, & Science (STEM): 10-11 Credit Hours


B. Major Requirements


Field of Study: Courses Related to the Program of Study: 18 Credit Hours


Area G: Marketing Major


II. Marketing Core: 21 Credit Hours


III. Restrictive Electives: 6 Credit Hours


All Marketing majors must select two (2) upper-level business elective courses (3000-4000 level, ACCT, BLOG, BUSA, MKTG, or MNGT)  with advisor’s approval.

IV. Other Electives: 6 Credit Hours


All Marketing majors must select two (2) elective courses from any area (1000-4000 level) with advisor’s approval.

C. Institutional Requirements: 3 Credit Hours


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